USER RESEARCH
UI/UX DESIGN
ANIMATION
Introducing a new and efficient way for creatives to share their work and connect with like-minded talents on Instagram. Designed to foster authentic connections within the creative community, this platform is a gateway for creatives to showcase their talent and build meaningful relationships.
Check out my Behance portfolio for a detailed explanation of the UI/UX case study and animation process.
Problem
Instagram for Creatives aims to challenge the notion that "success is measured by creating viral content" by prioritizing community and fostering meaningful relationships.
The feature allows users to be closer with people of mutual interest. By selecting their interests and creative fields, users can gain creative tags in their bio, enabling them to join relevant communities and discover other creatives with similar passions. Reducing the need to rely on algorithms for attracting an audience.
UI / UX
The design prioritizes user-friendliness and simplicity, ensuring accessibility
for creatives to find new undiscovered talents on the platform.
Animation
The explainer video features a little girl as an artist wanting to pursue an art career on Instagram, facing the challenges to get engagement and burnout. The design approach for the animation focuses on creating a vibrant and visually colorful scene.
